I became interested in motion graphics while working on creating a brand identity for a series of videos I did for the Tarrant Institute. All of the work I admired had a certain streamlined, smooth movement to the opening or closing of the work.
I like combining motion graphics with user interaction: how can you entrance the user with moving art, while inviting them to participate?
— Tarrant Institute (@innovativeEd) August 20, 2018
It’s a question I think about a lot during the design process.